I am proud to welcome the newest addition to Ascentium’s ranks, David Blum who has joined in the newly created role of chief client officer. David has joined Ascentium after leading interactive for Butler, Shine, Stern and Partners, the Bay area advertising agency, named small agency of the decade by Adweek.
Not only does David bring tremendous talent, energy and experience to the job, but what is more important is what it represents to an agency like Ascentium.
Over the last few years, Ascentium has been steadily building a reputation as one of the nation’s leading digital agencies, producing great work for client’s like Microsoft, T-Mobile, Cisco, Precor and Samsonite. But being the best digital agency is only a milestone on the road to helping redefine what agencies should look like in the future.
At our core, we are an experience agency. We meld passion for big ideas with an obsession for performance that produces engaging experiences, not just on the Web, but across multiple platforms, channels and devices. And to do that, we need to take from what traditional advertising agencies do best; own the “big idea” and manage account relationships and fuse that together with what digital agencies are known for; innovation leveraging emerging channels, technologies and customer behavior.
David Blum’s arrival at Ascentium will help us do that. His experience at BSSP helping to win major AOR accounts like Priceline, Allstate, Greyhound, Columbia Sportswear, Chipotle, Epson and Radio Shack coupled with the work he did managing Razorfish’s web development group in Seattle. Give testimony to Ascentium’s commitment to going beyond digital and leading the evolution into a true Experience agency.
Check out the article in today’s Adweek online about David, www.adweek.com.